Yesterday Isabella, youngest daughter, remarked how excited our 10-year-old dog Holly (BTW West Hylander/Maltese cross) seemed when it was walking time.
Dad, "You know she goes every day. Why is she so excited"? Good Question
So my copywriter's brain switched over to thinking how incredibly pertinent!
Here's the thing.
If you want to grab your prospects by the horns and buy from you (Only figurative speaking), then you need to get them excited when you are sending stuff out to them.
And the best way to do that is by using words that get people to tap dancing for joy.
Using emotional adjectives like these in your headlines or throughout your sales piece are going to add much-needed cadence to your copy
And one more thing...
Write in a conversational tone.
No doubt you need a great product or service and proof to back it up.
Today's Copywriting lesson complete!